About Our Founder

Lydia Roscoe is a passionate, creative, strategic and commercial professional with over 25 year's experience within the cosmetics and fashion industries, with brands and retailers, both nationally and internationally.

Lydia has worked with the marketing, buying and PR teams from large companies such as Coty, Superdrug, House of Fraser, Debenhams, John Lewis, M&S, Harrods, L'Oreal, Bourjois, Braun, P&G and Unilever in addition to many smaller, emerging beauty brands.

Specialists in the British beauty industry
Outstanding experience and contacts
Helping brands to showcase their unique stories

What we do

Beauty 1st is a boutique marketing & production company that specialises in services for the UK Beauty and Lifestyle sectors. We have over 25 years knowledge & experience of the UK beauty industry with an extensive network of associates and partner brands. The way we work is to deliver projects as part of your extended marketing and events team.